Burger King Debuts Meatless "Impossible Whopper"
It contains made-in-Oakland Impossible patties.
This week, Burger King is introducing a meatless version of its famous Whopper sandwich featuring patties made by Impossible Foods, whose massive production facility is in Oakland.
As reported by the New York Times, the Impossible Whopper is being rolled out initially at "59 restaurants in the St. Louis area."
If this rollout goes well, plans are afoot to start selling the new meatless sandwiches at all 7,200 Burger King locations nationwide — which would more than double the number of locations where Impossible's burgers are served.
Founded in 2011 by a former Stanford science professor, Impossible Foods quickly gained fame for the "bloody" meatishness of its plant-based products.
"The Burger King version of the Impossible burger will have about the same amount of protein as the regular Whopper, with 15 percent less fat and 90 percent less cholesterol," reports the Times, adding that Impossible-patty burgers will aso be introduced this week at West Coast locations of the Seattle-based Red Robin Gourmet Burgers group.