Emperor Norton's Holiday Bazaar Features East Bayites

It's an ambitious affair staged by Off the Grid.


Image courtesy of Off The Grid

East Bayites are among the makers and creators sharing their wares at Off the Grid's first-ever Emperor Norton's Holiday Bazaar, happening now through Dec. 24 at San Francisco's Salesforce Transit Center and Salesforce Plaza.

Dozens of local artisans and entrepreneurs — including Oakland's Evolve with Mary and Jeepney Guy, Berkeley's Little Gem Waffle, Emeryville's Oui Oui Macaron, Concord's The Final Sauce, Fremont's BunBao, and more — are offering food and gift items and more amidst dazzling holiday decor in the city's most sensational new skyscraper. 

“We are thrilled that this magical holiday space for the community to gather has come together with such an incredible collection of talent,” said Off the Grid's founder, Matt Cohen.

Confirmed retail vendors include top names such as Jeffreys, Paulcity Goods, Adelyn SF, Surreal Collective, Goyangii, Laloirelle, Wen Wen Designs, Serial Material, Occasionalish, Secret Beach Trading Co., IVY, The Final Sauce, Emma Rose, Crimson Gate Tea, Brenda’s Ceramic and Jewelry, S for Sparkle, Ubi-Ind Mi Colcina, Ketsourine Macarons, Jewels by Olivia, Evolve with Mary, Andytown Coffee Roasters, Bart Bridge, Jeffrey’s Natural Pet Food, Color Street, and Storied Hats.

Confirmed food vendors include OTG favorites such as 808 Poke Shack, Bacon Bacon, Bahn Mi Zon, Borsch Mobile, Bowl’d Acai, Camp Toasted, Cali Kati, Capelos BBQ, Cielito Lindo, Cochinita, Curry Up Now, Da Poke Man, DUM Truck, El Porteno, El Sur, Jackrabbit, Haleina, Haley McNichols, Hula Truck, Hu Tong Jian Bing, I Love Cheesesteaks, Jeepney Guy, Koja Kitchen, Korean Bobcha, Kolobok, Kurotaka Ramen, La Santa Torta, Little Green Cyclo, Llamas Peruvian, Me So Hungry Too, Miss Subi, Momolicious, Ruru Kitchen, Sam’s Chowder, Sushi Shobu, Sip n Slurp, Smooch Company, Spork & Stick, Spunbyss, Wezy, Wokitchen, Yoshi Sushi & Grill, Yo Soy Ceviche, and Off the Grid’s own Instrucktional Truck, which provides 24-month incubator programs for mobile food businesses. 

“Our goal was to capture something authentically San Francisco that draws inspiration from European tradition and shine a spotlight on a new destination for the city," Cohen said.

"We feel that we have more than achieved this with a little help from our friends.”

The event is named after poverty-stricken ex-businessman Joshua Abraham Norton, who in post-Gold Rush San Francisco declared himself "His Imperial Majesty Emperor Norton 1" — and was wryly recognized as "royalty" by locals, 30,000 of whom packed the city streets to honor him following his death in 1880. 

“We are very excited to be part of the new Emperor Norton’s Holiday Bazaar and serve our fresh handcrafted baos in the heart of San Francisco during the holidays,” said BunBao's Jin Zhao. 

“This is our first experience with Off the Grid and we look forward to many more opportunities to partner in the future.”

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